All The Bite

Taco Bell breakfast will succeed, but that's in part because the company's bar for success is actually quite low. Parent company Yum! Brands is aiming for Taco Bell breakfast to account for 7 percent of store sales, compared to 25 percent for McDonald's. 

Purchasing and maintaining farm equipment is not only costly but can also create a barrier for young farmers. Farm Hack has turned into a national effort to connect farmers with ingenious designs that ease startup costs for farming.

Ronald McDonald has received a wardrobe makeover and a new marketing role within McDonald's. Ronald McDonald's smiling face will be featured in in-store graphics, furniture and other design elements at McDonald’s restaurants around the world.

McDonald's reported weak first-quarter sales Tuesday, but it still managed to fire a shot at Taco Bell's attention-getting breakfast launch. McDonald's CEO Don Thompson says his company hasn't seen any breackfast sales impact from Taco Bell's new breakfast menu. 

Earth Day is an opportunity to highlight solutions to some of the world’s most pressing environmental and social challenges. This year, the focus of Earth Day this year is urban revitalization through greener cities, and many organizations across the globe are working toward that goal. 

General Mills has introduced a revised legal policy that takes away consumers' rights to sue if they enter into certain forms of engagement with the company online, including downloading coupons, entering sweepstakes, and buying products from General Mills websites. 

Chipotle is raising its prices for the first time in three years as its popularity continues to soar. Chipotle is feeling confident that customers are willing to pay more for its burritos, bowls and tacos, to the tune of between 24 and 50 cents.

'Think Globally, Act Locally’ has long been a guiding tenet of the sustainable food movement. But does buying local really have an economic impact? A new study says yes. 

Drumstick corsage is available from KFC for prom-goers who want their formal wear to double as a snack. The drumstick corsage is the latest in a slew of marketing stunts aimed at luring the important yet elusive 18- to 34-year-old customer. 

McDonald's is launching a new marketing push for its pancake/muffin hybrid, the McGriddle, on the heels of its free coffee giveaway. This, much more than free coffee, is McDonald’s response to the Taco Bell breakfast entries and all the other competitive activity in the mornings.

Walmart will partner with Wild Oats to expand its organic offerings and drive down the price of organic foods across the country. Walmart's involvement could mean greater access to organics, but also weaker organic standards and more products manufactured abroad. 

Sriracha hot sauce factory has been declared a public nuisance by the city council in Irwindale, Calif., because of its spicy odor.  Declaring the Sriracha factory a public nuisance will allow city officials to enter the factory and make changes if the odors persist.

Lime shortage and spike in prices has caused some airlines to stop offering the fruit in their beverage services, temporarily. The lime shortage stems from a reduced supply in Mexico caused by civil unrest and flooding. 

Although women make up at least 43 percent of the agricultural labor force worldwide, they typically lack access to education, extension services, land, and credit. Here's a look at six groups looking to give women more power in this industry.

Chicken nugget recall involves 75,000 pounds of Tyson-brand chicken nuggets sold at Sam's Club stores and distributed for institutional use. Contamination with plastic was the cause of the chicken nugget recall, which has been linked to minor mouth injuries. 

The Culinary Institute of America  and the Harvard School of Public Health have partnered to bring the food service industry, nutrition sector, public health and environmental sector together in their Menus of Change initiative. Food Tank had the opportunity to speak with a Culinary Institute director about what this means.

Chick fil-A handily beat competitor KFC in sales last year, despite having far fewer locations. There are about 1,775 Chick-fil-A restaurants in the US and about 4,491 KFCs. 

We all know about the 'Breakfast Wars' that have popped up ever since Taco Bell targeted McDonald's with its breakfast ads, and McDonald's retaliated with free coffee. But could the free coffee at McDonald's actually be a way to launch another product?

$988 million could buy a lot of McChickens, as well as a lot of customers. Restaurant ad spending overall was up 5.2 percent last year, the highest jump of any industry.

Taco Bell breakfast menu launched nationwide Thursday, along with a new Taco Bell breakfast ad campaign featuring a very unlikely spokesman: Ronald McDonald, or at least 25 men named Ronald McDonald.