Hovering
February 4, 1988
Consumer experts worry sellers now with words like grazing they use to describe the surface buyer who selects somehow from all the products offered to our tribe only a few. A nightmare worse - the threat proposed by those cocooning. They, it seems, have settled in their family rooms to let the world go by, content. They have no dreams for more possessions. I suggest the term of hovering to be applied to those beyond the picky cows, not yet the worms wrapped in their blankets. Everybody knows the road from never- runs to always- bent to go by somewhat- and not quite-content.