Costco Bibles labeled 'fiction' draw apology
Costco Bibles with 'Fiction' written on the price tags drew the ire of a California pastor and prompted an apology from the company. The Costco Bibles were mislabeled by a distributor, according to Costco.
In this image provided by Caleb Kaltenbach on Wednesday, Nov. 20, 2013, a Bible for sale at a Costco Store in Simi Valley, Calif., is label with a price tag for fiction. Costco has since apologized, saying in a statement a distributor mislabeled a small percentage of Bibles before they were sent to the store.
Caleb Kaltenbach/AP
A Costco store in Southern California drew some unwanted attention this week after labeling some of its Bibles as fiction.
The Los Angeles Times reports Wednesday that Discovery Church pastor Caleb Kaltenbach recently came across the Bibles with "Fiction" written on the price tag while shopping for a gift at a Costco store in Simi Valley. He took a photo and posted it on social media with the comment: "Costco has Bibles for sale under the genre of FICTION Hmmmm..."
His tweet triggered a social media discussion about the accuracy of the label among Christians and atheists.
Costco has since apologized, saying in a statement a distributor mislabeled a small percentage of Bibles before they were sent to the store. Another Costco store in the Los Angeles area had the Bibles labeled "gift books."
The company said it is correcting the mistake for future distribution.