'The Price Is Right' searches for a male showcase model

'The Price Is Right' is looking for a man to join the showcase model team for the first time ever.

That’s right, dudes, it’s time for you to come on down to The Price is Right, but this time they’re not looking for contestants. For the first time in the game show’s history, the search is on for a male model to join the ranks of Amber Lancaster, Gwendolyn Osborne, Manuela Arbelaez, and Rachel Reynolds as showcase models.

TV Line says that there will be an open call in Los Angeles to find one lucky (handsome) fellow to show off cars, appliances, and give Plinko chips to contestants. The open call takes place Thursday, August 30th, from 10am to 2pm PST at KCBS Studios, 4024 Radford Avenue, Studio City, California. So if you’re in the area and have the time to leave the gym, it might be in your best interest to try out. 

The first round will have producers and the current female models – Amber Lancaster, Gwendolyn Osborne, Manuela Arbelaez, and Rachel Reynolds – judging the hopefuls after checking out their verbal skills, their ability to pose and “properly showcase a product,” and more. Then, on September 28th, up to six finalists will be announced on the game show itself and a web series will be launched featuring the candidates competing in various challenges. Finally, it will be the viewers who decide by October 4th which male model gets the coveted position. But there’s a catch: it’s only a one week gig on the show starting October 15th.

It’s not clear if the male model will become a mainstay if the audience response is positive, but if that’s not the case, it kind of feels like a gimmick. Unless someone sick at home with the flu calls in to complain, I don’t see a reason why a male model can’t be a permanent installment of the show. Either way, I suppose it’s something fun to keep the show interesting and engaging after all these years.

Ethan Anderton blogs at Screen Rant.