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Ferris Bueller lands in Top 5 Super Bowl car ads of 2012 (+ video)

The Super Bowl is way more than a football game. It's a coming out party for the year's most creative and humorous ads. Here's one viewer's take on the Top 5 Super Bowl car ads for 2012. What's your favorite - Bueller, The Bark Side, or another?

1. Chevy Happy Grad

  • By David Clark Scott Staff

A canary yellow Camero as a high-school graduation gift?

It doesn't get any better than this. But it could get worse - if your parents actually gave you a mini-fridge.

This is hands down my favorite: Original, engaging, and funny. And it was shot by an aspiring Long Island filmmaker, 26-year old Zach Borst. Zach's entry "Chevy Happy Grad" was chosen as the winner of Chevy's "Route 66" Super Bowl ad contest. Filmmakers from 32 countries submitted 400 scripts and 198 films for consideration. The winner gets $25,000 and their ad shown at the Super Bowl. Chevy has four other ads it plans to air, but this is a gem.

“We asked filmmakers to depict life’s journey and how Chevrolet is there along the way,” Joel Ewanick, GM’s global chief marketing officer, said in a statement. “When I saw Zach’s spot, I had to laugh because the situation is something many families can relate to—expectation and reality.”

Zach shot the ad in four hours in Floral Park, N.Y. He says he was inspired by his Dad, a cop, who worked hard to buy each of his children their first (used) car. "I wondered: What would it look like if I got a brand new Camaro?" he told Ad Week.

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Mark Sappenfield
Editor

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