Las Vegas taxi drivers face high tech challenge

Taxis have long been the main transportation method in Las Vegas. Now a San Francisco company called Uber Technologies Inc. wants to challenge their dominance through a transportation service based on smartphones. 

|
Robert Harbison/The Christian Science Monitor/File
The Las Vegas Strip is seen looking southward from the Stratosphere Tower. The plans of a San Francisco company to introduce a high tech livery service in the city is concerning to local taxi drivers, French says.

Las Vegas has the reputation as being a libertarian city, but like anyplace else, certain business interests would rather use the force of government to stifle competition rather than compete in a free market.  Cab drivers in Las Vegas have immense political power.  In 2005, then Governor Kenny Guinn vetoed a bill that would have outlawed cabdrivers from receiving kickbacks for delivering customers.

“Taxicab drivers contribute greatly to the economy of this state,” Guinn said.  “I cannot support Section 133 of AB 505 because it singles out and hurts the financial well-being of taxicab drivers.”

Visitors to Vegas will notice that there is no public transportation from the airport to the hotels, or hotel shuttle buses for that matter.  The Las Vegas Monorail doesn’t even come close to McCarran Airport.  If it did maybe someone would ride it.

Now a San Francisco company called Uber Technologies Inc. wants to challenge the livings of Las Vegas cabbies.  Joe Schoenmann reports for the Las Vegas Sun that Uber offers a high-tech livery service in nine cities.  The company “runs dispatch centers that customers access via a smartphone. To provide the rides, the company partners with licensed companies that use sedans, SUVs or limousines, using those vehicles during the companies’ down time. No cash changes hands — the transaction, including tip, is paid for using the phone.”

Uber provides a smartphone app that allows customers to view a map and follow where their vehicle is and how long before it arrives.

But the problem is that southern Nevada livery services are required by law to charge $40 to $45 per hour, with a one–hour minimum, making them uncompetitive with taxis for short rides.

Uber has never encountered these high minimum charges anywhere else.

The Nevada Taxicab Authority, which regulates the taxi industry, has its eye on Uber, according to Schoenmann.  Charles Harvey, Taxicab Authority administrator, told the Sun, an “unregulated, unlicensed quasi-taxi operator is a concern,” and that the agency is doing research on the company and talking to the limousine regulator, the Nevada Transportation Authority.

Uber could request a lower minimum rate, because the Nevada Transportation Authority approves rates for each operator.  “But even if a livery company figures it can make a profit with a minimum hourly rate of, say, $15,” writes Schoenmann, “sources said opposition from the powerful cab companies would make it difficult, if not impossible, to get regulators to go along.”

Local Taxi-cab strongholds are nothing new.  In the June 1988 edition of The Free Market, Sam Wells wrote,

Taxi monopolies are powerful on the city level.  They lobby government to make new drivers go through lengthy procedures or acquire expensive licenses to own a taxi.  These laws don’t exist to protect the public; they protect a privileged industry from competition and work against the public interest.

The tourism business in Vegas still has not recovered.  Allowing cash-strapped tourists options for transportation would help.

You've read  of  free articles. Subscribe to continue.
Real news can be honest, hopeful, credible, constructive.
What is the Monitor difference? Tackling the tough headlines – with humanity. Listening to sources – with respect. Seeing the story that others are missing by reporting what so often gets overlooked: the values that connect us. That’s Monitor reporting – news that changes how you see the world.

Dear Reader,

About a year ago, I happened upon this statement about the Monitor in the Harvard Business Review – under the charming heading of “do things that don’t interest you”:

“Many things that end up” being meaningful, writes social scientist Joseph Grenny, “have come from conference workshops, articles, or online videos that began as a chore and ended with an insight. My work in Kenya, for example, was heavily influenced by a Christian Science Monitor article I had forced myself to read 10 years earlier. Sometimes, we call things ‘boring’ simply because they lie outside the box we are currently in.”

If you were to come up with a punchline to a joke about the Monitor, that would probably be it. We’re seen as being global, fair, insightful, and perhaps a bit too earnest. We’re the bran muffin of journalism.

But you know what? We change lives. And I’m going to argue that we change lives precisely because we force open that too-small box that most human beings think they live in.

The Monitor is a peculiar little publication that’s hard for the world to figure out. We’re run by a church, but we’re not only for church members and we’re not about converting people. We’re known as being fair even as the world becomes as polarized as at any time since the newspaper’s founding in 1908.

We have a mission beyond circulation, we want to bridge divides. We’re about kicking down the door of thought everywhere and saying, “You are bigger and more capable than you realize. And we can prove it.”

If you’re looking for bran muffin journalism, you can subscribe to the Monitor for $15. You’ll get the Monitor Weekly magazine, the Monitor Daily email, and unlimited access to CSMonitor.com.

QR Code to Las Vegas taxi drivers face high tech challenge
Read this article in
https://www.csmonitor.com/Business/The-Circle-Bastiat/2012/0330/Las-Vegas-taxi-drivers-face-high-tech-challenge
QR Code to Subscription page
Start your subscription today
https://www.csmonitor.com/subscribe