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Rebranding senior centers, redefining age
Mark Sappenfield
Taking the word “senior” out of senior centers might seem a rather superficial and transparent change. But it isn’t.
Today, Ashley Milne-Tyte shows that senior centers across the United States aren’t just being rebranded; they’re being transformed, because our sense of age is being transformed. Today’s seniors are active and curious. Why shouldn’t the ecosystems around them be, too?
It’s not really about taking one word out. It’s about pouring more life in.
